Virtual Reality For Ledlenser Brand

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This summer I had the chance to work as a Director of Photography for a commercial virtual reality experience for the LED headlamp brand Ledlenser. The Program, Ledlenser’s agency, approached us with the challenge of shooting a VR experience that would showcase the brand’s super powerful headlamps in an action sports scene. Mountain biking was the decided sport and the creative called for the entire experience to be shot in low light, one of the more challenging situations for VR production.


I settled on a VR rig that utilized 4 Sony A7SII cameras to deliver a great image in the challenging, transitional light conditions that would make up our entire production. The camera didn’t disappoint and the final VR experience was utilized at trade shows and online to bring users into world of expert mountain bikers on an “after work” evening ride lit by Ledlenser. The final piece is viewable below, but for the best experience you should download the Jaunt app and experience it on your mobile phone.